Dr. Ribeiro is an experienced professor at Crandall University, where he teaches courses in Strategic Management, Information Systems Management, Organizational Behavior, Financial Management, and Managing Organizational Change. He also serves as an adjunct professor at Briercrest College, teaching Introduction to Computing for Business undergraduate students. He has over 10 years of teaching and research experience. Before transitioning to academia, he worked in the industry for over 20 years, specializing in software development and business process automation. His research interests include business information systems, programming language, machine learning, strategic digital city, and decision-making.

In his free time, Dr. Ribeiro enjoys playing chess, watching sci-fi movies, and traveling.